How can I help you?
Loading page…
Gijs HeerkensAsk away. I’ll reply personally.
Loading page…
On business, technology, health and life on the road. Writing helps me understand things better. Maybe you’ll find something useful here, too.
A sales page should attract attention, answer questions and offer a clear next step. Test honestly rather than manufacturing pressure.
Technology
The Dutch hashtag #durftevragen invited people to discuss a real question around a blog post. The lasting lesson is to invite conversation without link spam.
Business
An image can attract attention, support an explanation and make an article recognisable.
Business
Referral agreements can work beyond the web when the contribution is traceable and fair.
Business
Commercial email generally needs prior consent. The Dutch ACM also explains the existing-customer exception, unsubscribe rules and forwarding.
Business
An idea needs other people to move forward. How do you say enough to start a conversation without revealing every detail at once?
Business
A trust seal may reassure customers, but a logo alone proves little. Check what is behind it and what it actually improves for shoppers.
Business
Finding an image through Google does not grant permission to use it. I explain the copyright risk and the sources I considered for images I could use in blog posts.
Technology
Managing several addresses together is appealing, but Gmail is ending important features for outside accounts.
Business
A warm introduction through someone you know can help you reach the right person in a large company. Ask clearly and respect the relationship.
Business
A public X account can support business visibility; protecting posts is a deliberate privacy choice.
Business
Who Unfollowed Me still exists through Fedica, but an unfollower list is most useful when you know what you hope to learn from it.
Technology